Mtv

MTV, launched August 1, 1981, American cable television channel that originally aired music videos and related programming

Launch of MTV

1981 Aug 1

MTV, originally short for Music Television, was launched as an American cable television channel. It is the flagship property of the MTV Entertainment Group, a sub-division of Paramount Media Networks, which is part of Paramount Global.

Warner Communications Spins-Off MTV

1984 Jun 25

Warner Communications spun-off Nickelodeon and MTV into a new public corporation called MTV Networks, now known as Paramount Media Networks.

Warner Sells Stake in MTV Networks to Viacom

1985 Aug 27

Warner sold 31% of MTV Networks to Viacom.

MTV Begins Annual Spring Break Coverage

1986

MTV began its annual Spring Break coverage, broadcasting live from Daytona Beach, Florida, for a week in March.

Andrew Dice Clay Banned from MTV

1989

During the 1989 MTV Video Music Awards ceremony, comedian Andrew Dice Clay did his usual routine, after which the network executives imposed a lifetime ban.

MTV Launches 'Choose or Lose' Campaign

1992

MTV started a pro-democracy campaign called Choose or Lose, to encourage over 20 million people to register to vote, and the channel hosted a town hall forum for then-candidate Bill Clinton.

MTV VJ Adam Curry Registers MTV.com

1993

Adam Curry registered the domain name "MTV.com" with the idea of being MTV's unofficial new voice on the Internet.

MTV Produces Super Bowl XXXV Halftime Show

2001

MTV was selected to produce the Super Bowl XXXV halftime show, airing on CBS and featuring Britney Spears, NSYNC, and Aerosmith.

MTV Cancels 'Dude, This Sucks' Pilot After Incident

2001 Jan

A pilot for a show called Dude, This Sucks was cancelled after teens attending a taping at the Snow Summit Ski Resort in January 2001 were sprayed with liquidized fecal matter by a group known as "The Shower Rangers".

MTV Produces Super Bowl XXXVIII Halftime Show

2004

MTV was chosen to produce the Super Bowl XXXVIII halftime show, with performances by such artists as Nelly, P. Diddy, Janet Jackson, and Justin Timberlake.

MTV Launches MTV Desi

2005 Jul

MTV launched MTV Desi, dedicated towards Indian Americans.

MTV Broadcasts Live 8 Concerts

2005 Jul 2

Along with VH1, MTV broadcast the Live 8 concerts, a series of concerts set in the G8 states and South Africa, on July 2, 2005.

MTV Launches MTV Chi

2005 Dec

MTV launched MTV Chi, which catered to Chinese Americans.

MTV Launches MTV HD

2006 Jan

MTV launched MTV HD, a 1080i high-definition simulcast feed of MTV.

MTV Launches MTV K

2006 Jun

MTV launched MTV K, targeted toward Korean Americans.

Magyar Televízió Sues MTV for Trademark Infringement

2007

Magyar Televízió, Hungary's public broadcaster who has a trademark on the initials MTV, registered with the Hungarian copyright office, sued the American MTV (Music Television) network for trademark infringement when the Hungarian version of the music channel was launched in 2007.

End of MTV Desi, MTV Chi, and MTV K

2007 Apr 30

MTV Desi, MTV Chi, and MTV K ceased broadcasting.

Controversy Surrounds Premiere of 'Jersey Shore'

2009

MTV received significant criticism from Italian American organizations for Jersey Shore, which premiered in 2009.

MTV's Updated Logo Officially Debuts

2010 Feb 8

MTV's updated logo officially debuted on its website.

Andrew Dice Clay's Ban Lifted by MTV

2011

During the 2011 MTV Video Music Awards, Clay was in attendance where he confirmed that the channel lifted the ban.

MTV Launches MTV Act and Power of 12

2012

MTV launched MTV Act and Power of 12, its current social activism campaigns.

End of Jersey Shore

2012

Jersey Shore ended its six-season run.

MTV International Rebrands On-Air Look

2015 Jun 25

MTV International rebranded its on-air look with a new vaporwave and seapunk-inspired graphics package.

MTV Launches 'Elect This' Campaign

2016

MTV continued its pro-democracy campaign with Elect This, an issue-oriented look at the 2016 election targeting Millennials.

VH1 Classic Rebrands as MTV Classic

2016 Aug 1

VH1 Classic was rebranded as MTV Classic. The channel's programming focused on classic music videos and programming (including notable episodes of MTV Unplugged and VH1 Storytellers), but skews more towards the 1980s, 1990s and 2000s.

MTV Founds Vote Early Day

2020

MTV was the principal founder of Vote Early Day. Initially, the primary target audience was young voters.

Launch of MTV

Warner Communications Spins-Off MTV

Warner Sells Stake in MTV Networks to Viacom

MTV Begins Annual Spring Break Coverage

Andrew Dice Clay Banned from MTV

MTV Launches 'Choose or Lose' Campaign

MTV VJ Adam Curry Registers MTV.com

MTV Produces Super Bowl XXXV Halftime Show

MTV Cancels 'Dude, This Sucks' Pilot After Incident

MTV Produces Super Bowl XXXVIII Halftime Show

MTV Launches MTV Desi

MTV Broadcasts Live 8 Concerts

MTV Launches MTV Chi

MTV Launches MTV HD

MTV Launches MTV K

Magyar Televízió Sues MTV for Trademark Infringement

End of MTV Desi, MTV Chi, and MTV K

MTV Updates Logo

Controversy Surrounds Premiere of 'Jersey Shore'

MTV's Updated Logo Officially Debuts

Andrew Dice Clay's Ban Lifted by MTV

MTV Launches MTV Act and Power of 12

End of Jersey Shore

MTV International Rebrands On-Air Look

MTV Launches 'Elect This' Campaign

VH1 Classic Rebrands as MTV Classic

MTV Founds Vote Early Day

MTV Introduces Revised Logo

Timeline was auto-generated using Google Gemini AI from Wikipedia content. Please verify with original sources: